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How to use California DROP

California DROP is a government program for people in California. Here's how to take your listing down, what to have ready and how long it takes.

Reviewed October 31, 2026.

How
Needs an account there
Time
Brokers must act within 90 days
Where
California

What you need

Steps

  1. California residents can send one deletion request to every data broker registered with the state.
  2. Verify your residency on the state's Delete Request and Opt-out Platform (DROP) and submit the request.
  3. Registered brokers must process it and keep deleting your data on a recurring cycle.

Open California DROP's opt-out page

Only for California residents. Everyone else has to contact brokers one by one.

Will it come back?

Often, yes. People-search sites keep buying fresh data, so listings can reappear after a few months. Search for your name on the site again every few months. Sorrel Identity's free dashboard reminds you when it's time.

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